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Check out our 2013 Holiday Gift Guide, win some awesome gadgets!
Our 2013 Holiday Gift Guide is in full swing - we are adding our recommendations daily, aimed at men, women, teens, families, techies, and more. If you need help figuring out what to get the people in your life, head on over to our Guide for some ideas. We’ll even be giving away some of the items featured this year!
Thursday June 2, 2005 1:48 am
Yahoo! Mindset Search
A quick note about a new Yahoo! product to be aware of. Yahoo! is now testing their Mindset “intent-driven” search tool. It basically works in a way that allows you to tweak your results by moving a slider between informational and commercial-driven results. Here is an example:
A search for the term “iPod” normally brings Apple’s iPod homepage to the top of the results. If I slide the scale all the way over to shopping, the results change giving me a site called Happy Shopping. If I slide it over to the research side, I get iPodLounge as my top result.
What makes this so interesting is that if this takes off, it will makes your site a bit easier to find - whether it is an informational or commercial venture. Happy Shopping would never appear in the top 10 search results for the term “iPod” - let alone number one. However, if a consumer wants to buy an iPod, Yahoo! recognizes that they would get a good deal from Happy Shopping, and places them at the top.
Read More | Yahoo! Mindset Search
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