Business social networking site LinkedIn launched a number of new products for its users on Thursday, including a customized news aggregation site.
In total, LinkedIn launched the LinkedIn Today news site, LinkedIn Skills, LinkedIn Maps, and updated its LinkedIn iOS app with the new news focus. The company also said that its LinkedIn Signal product would be opened up to all users.
According to Jeff Weiner, LinkedIn's chief executive, the site's historical mission has been about connecting users and new jobs, as they move down their career path. Now, he said, the site's purpose is to "connect talent and opportunity on a massive scale". LinkedIn counts 90 million members, all of which can be connected at either a primary, secondary, or tertiary level of interaction.
Weiner said that LinkedIn has three objectives: to be the professional profile of record, to ensure that users are connected to essential sources of professional insights, and to work wherever members work - reference to the company's mobile apps.
Deep Nishar, LinkedIn's senior vice president of products and user experience, related an anecdote where his teenage daughter applied to an won an internship at Johns Hopkins in 2008. Suddenly, as the opportunity approached, he was faced with checking out the program. Nishar said that he posted a message to LinkedIn, looking for responses, and found them. Searching for facts on a search engine wasn't enough.
"Suddenly it ht me that when we make important life decisions, you just don't rely on facts," he said.
Do you spam your lovely friends with "ASK ME ANYTHING! NOW! PLEASE! BEFORE I DIE!" posts on your Facebook and Twitter linking to your Formspring? Are you dying to tell the world all the awesomeness that is held within that social network profile picture? Well, I might just become your favorite person as of right now. Facto.me is a new site that allows you to post anything about yourself. Yes, anything. Do you hate pizza? Have you done unspeakable things at one of your college parties? It's time to let the world know. No more waiting for people ask you the right question -- you are in control. It also gives you the option to automatically share your facts on Facebook and Twitter, so your reach can be even larger! So, go; run free my little over sharing child and give us all the random facts about you, we probably didn't want to know.
During an earnings call, News Corp. COO Chase Carey indicated that "now is the right time" to place MySpace "under a new owner". The news is not a big surprise, as things have been going downhill for the social network. Its owner, News Corp., has attempted to revive the property last Autumn with a site redesign, and while the site is still popular with some niche crowds, there's no question that Facebook took its place long ago. Still, Carey stays positive on the outlook of MySpace, saying “the new MySpace has been very well received by the market and we have some very encouraging metrics, but the plan to allow MySpace to reach its full potential may be best achieved under a new owner.” Of course, it's still unknown whether anyone would be interested in buying it.
Facebook has offered blog owners the ability to integrate their commenting system into their own sites for a while now. So fa, it has seen limited adoption, with most sites using their own commenting system, or something like Disqus, and integrating the 'Like' button or Facebook Sharing. Now, rumors abound that the social networking site is about to completely revamp its commenting system, and is set to offer the same functionality that'll allow this much enhanced version to replace the comment system on most blog platforms. Some of the rumored features include threading, comment voting, and the ability to login using Twitter or Google IDs.
Read More | AllFacebook
Facebook revealed at the Social Apps Conference that they are currently in the testing phases of a new feature for the social networking site called "Buy With Friends" which is a kind of group buying option. When someone buys a virtual item in an app or game, and posts about it on their news feed, any of their friends will be able to buy the same item directly from that news feed, at a discount. This will allow people to save money on virtual goods, and incitate more people to purchase items. It's a small feature, but that could bring a lot of money if it takes off.
Read More | Mashable
Update: Due to user backlash, Facebook has suspended this feature for now. One reason is that, while it is opt-in to give this information to an app, you have to make that decision before you get to actually see what the app does, during the install process.
This weekend, Facebook updated its developer blog with some new abilities for developers of Facebook apps. The biggest change is the ability from those apps to now access user contact information like home addresses and phone numbers. This data used to be kept confidential from apps, but now they will be able to access it if a user grants that permission. There are some obvious uses for that, such as a shopping app which fetches your address for shipping purposes. Apps will have to explicitly ask for user permission, which will appear as a new entry on the Request for Permission screen, and they will be expected to follow Facebook's rules of conduct. The safest course of action, of course, is to not add your contact information to Facebook in the first place.
Read More | Facebook
With almost 600 million users on Facebook, it's no surprise that stores all over the Internet want a piece of that type of user reach. Shops went from simply having a fan page on the social networking site, to having actual products for sale, using the Facebook development platform. Services like Payvment have has been used by over 40,000 users and businesses to sell goods on Facebook. Now, Amazon is joining the crowd with some of its third party sites like soap.com, diapers.com, beautybar.com, and more. Users of Facebook will be able to buy goods using their existing accounts without ever leaving Facebook.
Read More | Techcrunch
Many companies feel managing a Facebook fan page is a task that requires a lot of resources and time. This is why you can find hundreds of self-proclaimed Facebook Gurus and experts all around the globe, usually charging a lot of money to help you come up with strategies leading to a successful Facebook fan page. Hey--it really isn't as hard as it looks!
Soap Creative, who has created and managed pages for Unilever, Activision, 20th Century Fox and others, is sharing some of their best practices and strategies they have used. These are strategies have been field tested and have returned with great results. Live, learn, and get to Facebooking!
Are you Twitter obsessed? Ever fantasize about working for the microblogging giant? Mashable has put together a how-to guide on how to land a job at Twitter. They give insight on whatit's like to work at Twitter, what kind of jobs you can find, and other tips.
Read More | Yahoo!
It is that time of year where everyone has a list or supposed inside knowledge as to what next year will bring. AdAge columnist Judy Shapiro is no different, and offers the marketing industry her predictions on social media for 2011. With actual predictions coming true last year, such as social media becoming mainstream, I don’t see why not pay a little extra attention to this list.
Read More | AdAge
© Gear Live Media, LLC. 2007 – User-posted content, unless source is quoted, is licensed under a Creative Commons Public Domain License. Gear Live graphics, logos, designs, page headers, button icons, videos, articles, blogs, forums, scripts and other service names are the trademarks of Gear Live Inc.